Recently, I’ve become rather perplexed at how the various concentrations of a perfume are priced. For many, the extrait (also known as parfum) concentrations of perfumes are often deemed to be the best of all concentrations, because they are plusher, richer and fuller etc. etc. Obviously, this varies depending on one’s personal preferences. But I’m not so much interested in discussing anyone’s preferences regarding concentrations as I am with the pricing strategies of companies with regard to the various perfume concentrations.
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